So you say, “what good is Twitter for my organization?”. Well, let me tell you that it is good for more than just publishing, promoting and communicating. It is also good for tracking, researching and finding opportunities. While Twitter has pros and cons, some folks have not yet begun to understand the power of the “hash-tag”.
On Twitter, users began to find that they wanted the ability to tag tweets to help in finding and categorizing information. Similar to how “d @username” started the idea of direct messages, some enterprising folks settled on the syntax of “#tagname” syntax as a means of categorizing tweets. The hashtag was born.
On Twitter.com or in your favorite Twitter client, you can search for hashtags just like keywords. Say you wanted to know about the information from the Relevant 2011 conference that just recently took place. a search for #relevant11 would list all tweets where the author included that hashtag.
This can become quite powerful for following topical discussions. Below is my list of the Top 10 hashtags for missional technology:
- #nptech – Non-profit technology
- #sm4np – Social Media for Non-profits
- #4change – Technologies used for social good
- #churchtech – Church technology
- #citrt
- #iccm – International Conference on Computing and Mission
- #nten – Come on – Gotta have NTEN in the list.
- #charity – general charity info
- #missions – generic missions info
- #nonprofit – generic non-profit info
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